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A Technological Journey

Ever the Innovator
Bentley is more than just a car company. When it comes to engineering and technology, an established pioneer. From the moment W.O. Bentley carved out a powerful advantage on the racetrack with the creation of the first aluminium engine cylinders, the company has continued to take giant steps forward in craftsmanship and technological innovation, setting new standards while remaining true to its heritage.
 

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AN INSPIRATIONAL APP

From Bentley’s vast selection of exterior paint colours, wheels, leather hides and wood veneers, billions of combinations are possible. To help inspire and guide customers when choosing their cars, the Bentley Inspirator app represents a commissioning experience like no other.

Using the latest in emotional recognition technology, it guides users through an immersive film that is shaped, directed and inspired by their facial and emotional reactions. It then uses this data, in tandem with algorithms based on a database of 3.4 million faces from 75 countries, to suggest colours and styling options that the customer may not have consciously considered.

It concludes with the delivery of a curated Bentley specification in a special digital magazine, based purely on the user’s emotional reactions to the footage. The Inspirator can be downloaded for personal use for free , for both the iPhone and iPad.

Download the Bentley Inspirator from the App store.
 

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A MORE CREATIVE CONFIGURATOR

The new Bentley Configurator delivers a truly luxurious commissioning experience, for Bentayga and all three models in the Mulsanne range.

Unlike its rivals, Bentley offers literally millions of colour and trim combinations for each model – and that’s without engaging Mulliner’s personal commissioning services. So it stands to reason that, unlike any competing system, Bentley’s configurator has been designed to demonstrate the full extent of these possibilities.

To achieve this technical feat, the full-screen image of the car it displays is pieced together from over 20,000 separate images. In fact, if all the images were printed out and placed on top of one another, the resulting pile of paper would be over 80 metres high – taller than London landmark Nelson’s Column.

The result is an incredibly realistic experience, giving customers the unique opportunity to see every detail of the unique Bentley they aspire to.

Explore the new Bentley Configurator here.
 

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FUTURE FIBRE

One of the most important steps forward in materials science in recent years has been the invention of carbon fibre. Lighter than many plastics yet stronger than steel, it is perfectly suited to high-performance applications such as elite motorsport – yet it remains expensive to manufacture and demanding to work with.

For Bentley however, only carbon fibre has the qualities needed to protect against the phenomenal forces involved, due to its high torsional rigidity and high tensile strength. When it came to recreating the Continental GT for the racetrack, the revolutionary material was used extensively. Both doors, the boot lid, the bonnet and the double-strength, FIA-specification roll cage are all handcrafted in carbon fibre, as part of a redesign that saw the weight of the road-going car reduced by more than 1,000 kilogrammes.
 

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THE CONNECTED CAR

For Bentley, technology has always served a purpose: to improve the experience of the cars’ drivers and passengers, rather than just to look good. Depending on the country of purchase, Bentley offers a wide range of technological innovations. Cars can be commissioned with WiFi hotspot to enable the occupants to use internet services on the move. Real-time traffic information can be accessed through infotainment systems, as can Google Maps (including StreetView and Place of Interest search features).

First launched in the Bentayga and now being rolled out across the Bentley range, the My Bentley mobile app allows a car’s systems to share data with a phone or tablet. It gives the car’s infotainment system access to data stored on the device – for example, enabling the driver to find the address of a contact stored on the device by tapping on the dashboard touchscreen.

In the Mulsanne, the Smart Remote app can enable passengers to control the radio and entertainment system using their smartphones or tablets. They can even set reminder alarms that will go off at a certain time or distance from their destination, making it easier to relax or work while travelling.
 

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A FINISH SET IN STONE

Bentley is famous for its fine craftsmanship and use of natural materials. Yet even here, there is scope for the introduction of cutting-edge technology.

In addition to a wide range of sustainable wood species, Bentley now offers a choice of three different colours of stone: light grey, natural red and black. Available as an option from Mulliner, Bentley’s personal commissioning department, the stone veneers are created from quartzite slate dating back 200 million years. Ethically sourced from India, the rock is cut into sheets of less than a millimetre thick, before a special backing is applied. Mulliner’s craftsmen then apply heat to shape the layers multi-directionally, perfectly fitting every surface to which they are applied. The resulting stone veneers can be commissioned with a lacquered, high gloss finish much like that available in wood, or a more natural, open pore treatment.

Read more about Stone Veneers here.