Factory Visits and the Bentley Experience

Bentley offers customers a unique opportunity to experience the heart of Bentley, visiting the factory and the brand’s flagship CW1 House either in person or virtually. Guests have the opportunity to meet the skilled craftspeople who make our beautiful cars and learn about our latest innovations and our drive to a sustainable future.

Whether guests are in the early stage of considering a Bentley or already a proud owner, our factory experiences are delivered by our expert hosts and are highly personalised to each individual.

To book an in person or virtual experience,  please contact your local Bentley dealer.

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Virtual Factory Experiences

For those unable to visit the factory in person, we offer a virtual experience providing one-to-one access to our world-famous facilities, exclusive videos and live content. Guided by a Bentley Host guests will experience an exclusive behind-the-scenes experience of the factory, meet the team that make Bentley cars and discover the innovations and techniques they’re using to craft a sustainable vision of the future.

Most of all, our tours are truly tailored, with two-way dialogue between Bentley and the guest throughout, allowing us to answer any questions directly, making the experience highly personal and interactive.

Enquire about a Virtual Experience at your local Bentley dealer

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CW1 House

CW1 House offers a warm welcome to all visitors to Crewe. Our beautiful space showcases the latest Bentley model range, a dedicated personalisation area as well as a bespoke Mulliner room. We encourage guests to spend time browsing the Bentley collection boutique as well as immersing themselves in our Lineage Museum where customers can learn about the heritage of Bentley (prior booking required – please contact your nearest Bentley dealer to book.).

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Experience exactly what Bentley craftsmanship means by creating and commissioning your own Bentley in person here at the factory. Taking inspiration from the many options you see during your tour and getting to know those who will build your own car by hand, our expert hosts will help tailor your car to your tastes and interests in our dedicated commissioning area. We also offer a bespoke Mulliner commissioning area for you to custom-create your car exactly how you wish to the very last detail.

For more information on this exclusive Bentley Experience, contact your local Bentley dealer.

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After placing your order, we know the wait for your car to be custom built and delivered can be hard. We therefore invite you to come and take part in the final processes and quality checks in our state of the art ‘Excellence Centre for Vehicle Finish’ at the heart of the factory. Customers will be given a personalised tour of the factory and finish at our Check Point 8 area where they can personally complete the vehicle production process and spend some time with their car prior to shipping. Our hosts will be on hand to immerse you in your product, take some photos of you and your car and answer any questions you may have.

For more information on this exclusive Bentley Experience, please contact your local Bentley dealer.

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